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5 Common Blogging Mistakes

Blogging Mistakes

You’re trying to get your blog off the ground. You write diligently, you keep publishing new posts, you check your stats obsessively – but you’re just not seeing the success that you expected.

I'm sure you do a lot of things. You show up, work hard, read about blogging and try to use what you learn.  However, it's difficult to remember everything. It’s hard to always get it right. Today I will go through on common mistakes that bloggers, make when posting. None of these are hard to fix. But, for your readers, they can be deal-breakers.

Do you making any of these mistakes?

Mistake #1: Writing Posts With No Point

If you are serious to earn money with blogging to promote your business, and / or received a number of readers - then every message you write, is to have a point. Too often I see the blog posts that aren't go nowhere. They are like diary entries, this is what happened to me today, and that's what I think about. Now there's nothing wrong with that - if you want, your blog is a personal diary. If you’re hoping to reach a wider audience, though, your posts need to have a point.
  • Have a clear topic, reflected in a compelling title
  • Deliver something valuable to the reader – whether that’s entertainment or information
Mistake #2: Posting Inconsistently

A lot of bloggers start out posting daily – and then end up letting weeks go by without a post. You do not need o post every day. Yes, many blogs (it’s Daily Blog Tips for a reason…) but when you start, you can set once a week or once every two weeks.

The most important thing is that you can post consistently. Figure out a comfortable writing routine that works for you: maybe two posts each week. Ideally, you want to give yourself a bit of slack, so that you can get ahead and “bank” posts for busier times.
 
Mistake #3: Forgetting to Proof-Read

When you’re rushing to get a post out – or when you’re getting really into your writing – it’s easy to go so fast that you hit the wrong key, or accidentally type the wrong word. Your readers won’t expect your posts to be flawless – but they will be put off by constant typos and spelling mistakes. If your posts look sloppy and slap-dash, this reflects badly on your content: you might be an expert in your subject, but readers won’t have much confidence in your words.

After you write a post, take a few minutes to read it through. Even better, swap draft posts with a fellow blogger: it’s often easier to spot other people’s typos than your own.

Mistake #4: Ignoring Formatting

Every so often, I’ll come across a blog that looks like a dull mass of grey text. The blogger might have written a brilliant post – but I probably won’t read it (and the same goes for other readers).

Make your post look attractive, so that readers don’t get put off before they’ve even begun. Use subheadings, bold text, lists, and short paragraphs to improve readability: the more white space, the better.

And if all of that sounds like too much work, at least bump up your font size. This one tiny change can make a huge difference.

Mistake #5: Publishing Without Promoting

Your blog could be full of laugh-out-loud anecdotes and brilliantly-valuable information … but that’s no good if readers never find it.

When you publish a post, don’t just sit back and think that you’ve finished. You need to promote that post – which could mean Tweeting it, mentioning it on Facebook, emailing it to any friends who might be interested (don’t overdo this), asking a few other bloggers to link to it, entering it into a blogging carnival, mentioning it in your guest post bio… and so on.

Are you making any of these five mistakes? Or have you got your blogging sorted? Share your blogging successes – and lessons learned – in the comments below…

If you know your writing skills could do with a brush-up, you’ll want to check out Ali Luke’s ebook The Blogger’s Guide to Effective Writing, described by Colin Beveridge as “full of the tricks the pros use so that bloggers like me can put together posts and series that look halfway competent.” Read all about it here.

Blogging Mistakes
 
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